Great communication is not rocket science. But it does take time, dedicated resource, knowledge and skills to manage it well.
I help my clients lead or be a part of the conversations both inside and outside of their businesses with a range of tactics and tools.
From full consultancy, to a dedicated campaign or workshop I give my clients the resources, skills or tools they need to make an impact.
Using data driven insights to pinpoint your challenges, experience and research I develop a strategy for you. I am focused on providing clarity, delivering creative and quality communication that builds lasting connections and trust.
Using the consultancy model as a framework, this is how I work.
Your vision, and your business objectives set your direction. I research your current position, what your stakeholders think and feel about your organisation now to understand the shift we need to make. Undertaking a gap analysis will show us what work we need to focus on, to bring clarity to the challenge and deliver the communication strategies to close that gap.
The tools of discovery range from desk research to focus groups, surveys and even ethnography.
I work with you to set your communication goals, define what you want people to think, feel and do. I plan your channels, your message, and creative within our agreed comms plans. Project management and defining the way we engage your stakeholders and collaborate with partners is central to this part of the process.
The tools of design are great ideas, deep understanding of communication strategy and knowledge and experience in communication planning and delivery.
With clear plans and timelines in place, and a strategic direction to close the gap between your current state and future vision, we deliver the full project, monitor, measure and refine. Working with creative and technology partners I create the collateral, the tools, the content and the programmes of activity to engage your stakeholders and change behaviours for better business.
The tools of delivery are a vast range. From internal audits, employee events, workshops and training to external and internal campaigns with all the content and channels required.
My clients are:
- Business leaders or operational managers who need dedicated communication support and counsel to help them achieve their objectives
- Communications managers, directors or teams needing a trusted consultant and hands on doer
- Agency heads looking for a specialist consultant to join their team on a flexible basis to deliver their work
- Service providers who need communication consultancy to support their service implementation